Fractional CFO Services, Bookkeeping, and Financial Coaching Services

Build a Business

That Gives You

Freedom

Freedom Sun helps entrepreneurs and leaders master your message, your money, and your momentum, with tools, coaching, and strategy to help you grow in alignment.

Clarity isn’t a luxury, it’s your growth strategy.

Whether your leading yourself or a team, it's important that you get clear on these 3 things to have more freedom in your life and in your business.

Message

Speak with power.
Learn how to show up clearly, confidently, and aligned with your voice, whether you're in a 1:1 Meeting or on a stage.

Money

Manage your Money like a Boss. Build the financial foundation your business needs, from pricing to cash flow to confident selling.

Momentum

Lead with intention.
Get strategic support to streamline your systems, strengthen your identity, and scale with ease.

Who We Support

Freedom Sun is a training and strategy company helping mission-driven leaders step into clarity, financially, operationally, and personally. We combine systems, strategy, communication skills, and business leadership into one holistic growth experience.

Entrepreneurs & Coaches

  • Courses and mentorship for small business owners ready to scale with clarity and integrity

  • Master your message so your clients understand exactly what you do

  • Sell with confidence and promote yourself with ease

  • Build a profitable business without burning out

Organizations and Teams

  • Custom team workshops focused on communication, leadership, and alignment

  • Improve management skills, strategic thinking, and leadership presence

  • Strengthen group influence, presentation skills, and public speaking

  • Master conflict resolution and emotional intelligence at work

MEET THE FOUNDER & CEO

Get a Partner You Can Trust

Hi, I’m Simone, CR, CPA, and founder of Freedom Sun.


At Freedom Sun, we are on a mission to help you step into the most successful version of yourself possible and build a profitable business.

We combine expert business systems, mindset work, and scalable strategy to support your business success.

Time Tested & Proven Results

For nearly two decades, I’ve helped entrepreneurs transform their businesses and lives by mastering money, pricing, and purpose.

"A clearer roadmap to success"

Every conversation with Simone leaves you feeling inspired and equipped with a clearer roadmap to success. Her enthusiasm is contagious, fueling you with the energy and motivation to take action. Meeting her has been a game-changer for me; she embodies the perfect blend of beauty, intelligence, kindness, and professionalism. Simone is an exceptional work companion, always ready to motivate and enlighten you on your journey! 10/10 recommend!

- Sofia, Sofia 7 Oficios

"Highly recommend this"

Your knowledge and your insights on how to scale a business and simplify its processes helped me look at my services from a different perspective, allowing me to start applying my expertise into other fields where there are growing business opportunities. - Liliana

"Confident in Financial Decisions"

Simone helped me work through a critical decision for my small business, reflecting both on financial and life direction goals. She encouraged me to reflect on inner values, alignment, as well as legal and financial factors. Her wisdom and guidance is an asset to anyone taking a new direction in their small business!

- Kate, CEO Arco Preloved

Massive Change in My Businesses

Simone' helped me improve the systems in my business and get crystal clear on my business and financial plan. She asks insightful and gives you actionable tips that are tailored to our needs.

- Ally, BossaNova

Check these articles

Our blog contains a lot of resources related to communication, growth, and business

When Accounting Platforms Fail: Lessons from the Bench Shutdown and How You can Protect Your Small Business

When Accounting Platforms Fail: Lessons from the Bench Shutdown and How You can Protect Your Small Business

January 02, 20253 min read

When Accounting Platforms Fail: How to make sure your small business accounting is safe.

Could you imagine waking up one day to find that the accounting platform you’ve relied on for years is gone—taking your financial records with it?

For over 35,000 small business owners, this nightmare became a reality in late December 2024.

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Bench Accounting, once a trusted name in bookkeeping services, shocked the small business world by announcing an abrupt shutdown.

Over 35,000 small businesses were left scrambling to access their financial data during one of the most critical fiscal periods of the year.

Despite securing over $100 million in venture capital funding and boasting a team of 600 employees, Bench’s hybrid model—combining human bookkeeping services with proprietary software—proved unsustainable at scale.

Adding to the turmoil, just days later, news broke of Bench’s acquisition by Employer.com, an HR technology firm based in California. While Bench assured customers that they would have access to their records until March 7, 2025, many business owners remain deeply concerned about the security and continuity of their financial operations.

This event underscores a harsh reality: businesses relying solely on third-party platforms for critical operations are vulnerable to sudden changes that can jeopardize their stability. It’s a stark reminder of the importance of choosing reliable, scalable, and growth-oriented accounting solutions.

Why the Bench Model Didn’t Work

Bench’s downfall highlights several critical flaws in their approach:

  1. Proprietary Systems Over Established Tools: By relying on custom-built software, Bench created a dependency that left clients with limited flexibility. Businesses couldn’t integrate their financial data with other accounting systems, creating a bottleneck when the platform went offline.

  2. Undervaluing Accounting Work: While automation is valuable, it’s not a substitute for skilled human expertise. Accounting isn’t just about data entry; it’s about strategic insight, compliance, and providing a clear financial roadmap.

  3. Scaling Without Sustainability: Rapid growth without a foundation for long-term success and client service led to operational challenges that proved insurmountable.

Lessons for Small Business Owners

The Bench shutdown serves as a wake-up call for small business owners to reevaluate their reliance on platforms that prioritize growth over stability. As you consider your bookkeeping needs, ask yourself:

  • Are my financial records secure and accessible?

  • Do I have backup records?

  • Does my accounting provider offer personalized support and strategic insights?

  • Is my bookkeeping system designed to adapt and grow with my business?

At Freedom Sun, we’re committed to answering these questions with a resounding “Yes.” By combining reliable systems, expert guidance, and a focus on your growth, we ensure your financial management is a strength, not a vulnerability.

Finding a  Reliable Partner for Your Financial Success

At Freedom Sun, we understand the critical role bookkeeping and accounting play in your business’s growth. Unlike one-size-fits-all platforms, our approach is tailored to meet the unique needs of your business while prioritizing reliability and personal connection. Here’s how we’re different:

  1. Integration with Existing Systems: We use established accounting tools that allow seamless integration and ensure your financial data is always accessible, even if you choose to switch providers in the future.

  2. Valuing the Human Touch: Our team combines expert financial knowledge with a deep understanding of your business goals. We don’t just handle your books; we help you interpret your financial data to make informed decisions.

  3. A Growth-Oriented Mindset: Bookkeeping isn’t just about compliance; it’s about setting the stage for growth. We view your financial management as a cornerstone of your business’s success.

  4. Personalized Guidance: At Freedom Sun, we’re more than a service provider—we’re your partners in growth. Whether you need help navigating complex financial challenges or planning for the future, we’re here to guide you every step of the way.

Ready to Build a Stronger Financial Foundation?

If you're a current bench.io customer or are looking for a bookkeeping and accounting solution for your small business, then let's chat!

Freedom Sun can provide the dependable bookkeeping services your business deserves. Reach out today to explore how we can support your success and turn your financial management into a powerful growth tool.

bench.iobench.io accounting services
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Simone Cimiluca-Radzins, CPA

Simone is a CPA and financial expert.

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